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We Envision a World That Sees the People Behind the Numbers

We’re a data science and communications firm that simplifies data modelling, collection and analytics for regulated industries and the tourism sector across Canada and the United States.  

Our Work

Data Science. No Lab Coats Required.

Enhanced Socio-Economic Analytics, Compliance Reporting & Granting Support​

Integrate hyper-local insights into operational impacts, covering employment, economic contributions, environmental initiatives, and community development. The service also tracks ESG performance, forecasts future benefits, and assesses the impacts of capital allocation and grants, revealing local progress.

Civic Pages, Industry Association Impact Assessment & Local Content Solutions​

Civic Pages generate insights on the impact of your business activities within specific electoral boundaries, enabling effective communication with elected officials on issues that matter to their constituencies. Other services include assessing Industry Impacts producing evidence-based Advocacy factsheets, and Local Content Accounting.

Rapid Response & Event-Based Surveys for Brand Enhancement​

Create smart custom surveys including embedded data sets for compliance, recovery, events, or brand enhancement featuring geotagging and a quick-tap system to timestamp response, track discussions, and capture engagement with photos.

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Database Enrichment & Data Science Challenges​

Mobilize action and drive impactful advocacy results through integrated and enriched data sets.  Other products include offering data wrangling services from diverse sources, processing, and generating insights for performance improvement in cost, schedule, quality, and risk management.

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Insights Graphics 

Combine, validate, and simplify data into compelling visual designs across various mediums. This service ensures complex information is effectively conveyed in alignment with corporate social performance and industry standards.

Our Services

Rapid Response & Event-Based Survey for Brand Enhancement

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Database Enrichment & Data Science Challenges

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Insight Graphics

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Local Content Solutions

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Industry Impact Assessments

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Civic Pages

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Enhanced Socio-Economic Analytics

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Compliance Reporting & Granting Support

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Our Clients Do Good Work.  We Help Them Measure the Good They Do.

Industry Associations

Not For Profits

Regulated Entities

Government

Transform Data into Trust.

iTotem Analytics transformed how we approached data. Their customized solutions gave us insights that were pivotal in our market expansion strategy.

Elle Jansen

CEO, Xyz Enterprises

They took our data and turned it into visually stunning materials that significantly enhanced our communication efforts.

Suzan Li
Community Organizer at xyz

iTotem Analytics transformed how we approached data. Their customized solutions gave us insights that were pivotal in our market expansion strategy.

Pete Adams

CEO, Xyz Enterprises

What Our Clients Are Saying

Testimonials

Ready to Move Beyond Generic Local Content and Socio-economic Models?

Switch to iTOTEM’s verifiable hyper-local insights from real-world data, supporting advocacy, building trust, and driving progress.

Shareworthy Local Insights.

We turn technical data into shareworthy content and provide the necessary context for effective stakeholder engagement.

What sets iTOTEM apart is our ability to map and analyze a business or sector’s climate, social, and economic activities, offering enhanced insights localized by municipality or electoral boundary at the state, provincial/territorial, or national level. 

These insights are transformed into relatable information that not only strengthens advocacy but also supports your business priorities and brand, all while aligning with local standards and international frameworks.

Caleb Griffin

Senior Manager of Technology and Client Solutions

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Erfan Shahnam

Data Scientist and AI Engineer

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Li Song 

Senior Full Stack Architect

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Morteza Tamandi

Data Engineer

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Colleen Sweet

Founder and CEO

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Jessica Chapman

Chief Engineer and ESG Officer

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Melkala Trevors

Communications and Operations Manager

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Paritosh Sharma

Executive Director of Data Science and Advisory Services

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Crystal Quocksister

Client Service Manager

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Kim Logan

Vice President of Partnerships

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Morag Cleeveley

Account Manager

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Savanna Star White

Creative Content Analyst

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Caleb Griffin

Senior Manager of Technology and Client Solutions

  • LinkedIn

Colleen Sweet

Founder and CEO

  • LinkedIn

Crystal Quocksister

Client Service Manager

  • LinkedIn

Erfan Shahnam

Data Scientist and AI Engineer

  • LinkedIn

Jessica Chapman

Chief Engineer and ESG Officer

  • LinkedIn

Kim Logan

Vice President of Partnerships

  • LinkedIn

Li Song 

Senior Full Stack Architect

  • LinkedIn

Melkala Trevors

Communications and Operations Manager

  • LinkedIn

Morag Cleeveley

Account Manager

  • LinkedIn

Morteza Tamandi

Data Engineer

  • LinkedIn

Paritosh Sharma

Executive Director of Data Science and Advisory Services

  • LinkedIn

Savanna Star White

Creative Content Analyst

  • LinkedIn

Our Team

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